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展覽 - 法國眼鏡品牌齊聚2014年香港眼鏡展

法國眼鏡品牌齊聚2014年香港眼鏡展

法國企業國際發展局 (UBIFRANCE) 與法國眼鏡公司(LEOO)攜手合作,在2014年的香港眼鏡展 (11月5至7日) 組織法國館。十九間法國眼鏡業內的領先公司冀望在此亞洲眼鏡業盛事向業界人士展示法國的傳統眼鏡製作工藝及創意,包括 ALBIN PAGETELCEGIPSY CARAVANGLANCE OF LENSGOLD & WOODJ.F. REYJULBOLAFONTBONNIELOOK VISIONOKO EYEWEAROPALMODERN OPTIQUESEAPORT ODLMVANESSA & MEHDIVISIOPTISVULLET VEGACOGANZILLI

這些公司不僅設計生產高質量鏡框,亦代理某些國際知名眼鏡品牌。由於它們定位服務高端市場,這些公司堅持與全球領先時裝品牌及著名光學師合作。雖然亞洲的競爭力近年不斷提升,但法國於2013年的眼鏡框出口量穩守全球第六。法國眼鏡框出口量佔總生產量的一半,2012年的出口值達兩億三千萬美元。同年共銷售一千三百萬個眼鏡框,其中五百二十萬副為太陽眼鏡。

法國眼鏡業主要由中小型企業組成,藉著本屆香港眼鏡展,19家法國公司將為香港展示最嶄新的眼鏡設計,集現代設計及新物料於一身的產品。這些公司內部的設計中心不斷進行研究,銳意創新。

不管物料及設計趨勢如何演變(珍貴木材、絲、實物金、水牛角、鈦、醋酸纖維素或碳纖維),追求舒適度及滿足客戶需要依然是法國眼鏡業的核心使命。迅速發展的兒童眼鏡業務便是其中一個最具代表性的例子。法國眼鏡產品匯聚高科技及頂級眼鏡製作工藝,能瞬間變成時尚首飾或配飾。

由法國企業國際發展局籌辦的法國館將於11月5至7日香港眼鏡展期間,在香港會議展覽中心1B館,展出法國最新的眼鏡系列。

At the 2014 Hong Kong Optical Fair, to be held next November 5th to 7th, UBIFRANCE (the French Agency for International Business Development), in partnership with LEOO (an association of ophthalmic optical industry businesses), will organise a pavilion bringing together the sector's French offer. About twenty companies chose to attend this key event for Asian optical industry professionals so they could reassert their presence – one that stands out on the basis of traditional know-how constantly venturing on the cutting edge of creativity.

French spectacle frame manufacturers supply a very wide range of international brands and designer labels that are firmly positioned in upscale market niches, and they do this in partnership with major brand names in fashion and with opticians. In 2013, and despite significant competition from Asia, France ranked 6th worldwide in spectacle frame exports. The country exports 50% of its production, worth about USD 230m (in 2012). That same year, France sold 13 million spectacle frames, including 5.2 million sunglasses.

The sector's industrial fabric is chiefly made up of SMEs; the 19 exhibiting companies will introduce their latest creations, reflecting their innovation and their long tradition of highly efficient technologies, especially when it comes to working new materials. Their creativity is closely related to the on-going search for flawless quality, performed by their internal design divisions.

Whatever the trends in design and materials may be (precious wood, silk, solid gold, buffalo horn, titanium, cellulose acetate or carbon fibre), the core concern among France's spectacle makers is the search for comfort and for products that are perfectly suited to the customer. The currently booming children's spectacles sector is a highly representative instance of this approach. Combining high technology with handmade products leads to bringing jewellery and fashion accessories into the world of optics.

The companies brought together by UBIFRANCE will present their displays from next November 5th to 7th in Hall 1B at the Hong Kong Convention and Exhibition Centre.

本文資料引用來源: UBIFRANCE 法文版 . UBIFRANCE 中文版

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